And once couples make that all-important engagement ring buy, Signet can anticipate more purchases to follow, with its loyalty program now with four million members helping to maneuver them along. “The average relationship couple has now reached 25 milestones that we monitor, like transferring in together and traveling together. That’s up from 23 milestones in early 2022 and the share of couples moving to the engagement section has improved by 5 points, a statistically vital movement over the last 18 months,” she explained. We’ve reached the trough, and we’re starting the three-year gradual climb again to regular,” she confidently acknowledged. …